Category: Survey

The value of brevity in feedback, as noted by Benjamin Franklin and Blaise Pascal, holds true for B2B technology engagement surveys. Succinct, action-oriented feedback saves time for busy managers and survey participants. Constructive criticism with specific examples leads to effective improvements. Guidance or training can help cultivate emotionally intelligent, outcome-focused feedback. By prioritizing brief, concrete, and thoughtful responses, feedback becomes a tool for driving better business outcomes and strengthening client-supplier relationships.

Boosting survey response rates requires careful planning. Keep questionnaires concise and ensure they’re mobile-friendly to accommodate busy respondents. Provide clear communication about the survey’s purpose, deadlines, and confidentiality, helping build trust. Lastly, thoughtfully choose nominees, selecting those with sufficient project involvement. Implementing these strategies can significantly enhance the quality and quantity of feedback, leading to more informed improvements.